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David Shay

Hi, I'm David Shay, EVP of Marketing for digital advertising company, CPX Interactive.


As the head of marketing for CPX Interactive, David Shay is responsible for honing and delivering the company’s messaging…both internally and externally. This challenge is particularly interesting as the company sits at the nexus of a continually evolving industry, where boundaries are shifting quickly. But the truth is that online advertising is only beginning to realize its fullest potential and the opportunity to play an active part in defining that process lies at the heart of what drives both David Shay and CPX Interactive.

David Shay's areas of expertise:

Corporate Brand | Sales/Collateral Materials | Public Relations | Event Management | Exec. Speaking Placement/Prep | Partnership Marketing | Vendor Relationships | Product Launches | Social Media | Budget Management | Competitive Landscape Analysis | Team Development and Leadership | Philanthropic Initiatives | Exec-Level Strategy

David Shay's Background

David Shay's Experience

EVP, Marketing at CPX Interactive

October 2006

As the head of marketing for CPX Interactive, my role is to hone and deliver the company’s messaging…both internally and externally. This challenge is particularly interesting as the company sits at the nexus of a continually evolving industry, where boundaries are shifting quickly. But the truth is that online advertising is only beginning to realize its fullest potential and the opportunity to play an active part in defining that process lies at the heart of what drives both CPX Interactive and me, personally.

EVP, Marketing at CPX Interactive

October 2006

As the head of marketing for CPX Interactive, David Shay is responsible for honing and delivering the company’s messaging…both internally and externally. This challenge is particularly interesting as the company sits at the nexus of a continually evolving industry, where boundaries are shifting quickly. But the truth is that online advertising is only beginning to realize its fullest potential and the opportunity to play an active part in defining that process lies at the heart of what drives both David Shay and CPX Interactive.

Online Brand Manager at IQPC

2005 - 2006

David Shay developed and executed online marketing strategies to increase both brand awareness and revenue driven by event attendance.

Senior Account Executive at Endai Worldwide

2003 - 2005

David Shay developed, marketed and sold an emerging product/services line - packaged online services for financial institutions - for a performance-focused Internet marketing company

Account Executive at WPI Advertising

November 1998 - March 2003

Worked closely with Principals to grow and service accounts for print, radio and outdoor campaigns for major brand clients including; Sleepy’s, The NBA Store, Paragon Sports and Findwhat.com (now Miva.com)

Principal at Law Offices of Moskowits & Shay

1995 - 1998

David Shay shared responsibilities for all initiatives necessary in the opening and operating a private practice law office including; marketing, case management, client representation, billing and financial/growth planning

David Shay's Education

University of Florida College of Law

1992 – 1995

JD


Brandeis University

1988 – 1992

BA

Concentration: history, Psychology


David Shay's Interests & Activities

Corporate Brand | Sales/Collateral Materials | Public Relations | Event Management | Exec. Speaking Placement/Prep | Partnership Marketing | Vendor Relationships | Product Launches | Social Media | Budget Management | Competitive Landscape Analysis | Team Development and Leadership | Philanthropic Initiatives | Exec-Level Strategy

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